Born in La Spezia in 1954, lives and works in Milan. He has collaborated with Ettore Sottsass and Alchimia- Mendini. He works as an industrial and interior designer and architect for companies such as Alessi – for which he has designed more than 300 products both in plastic and in steel – Amore Pacific, Artsana, Bertazzoni, Bisazza, Cederroth, Deborah, Elica, Fabbrica Pelletterie Milano, Fiat, Hannspree, Hanssem, Helit, Henkel, Honeywell, Inda, Kankio, KDDI, Kokuyo, Laufen, LG Hausys, L’Oreal – Maletti, Meglio, Mikakuto, Moooi, Nestlé-Frisco, Nissan, NTT Docomo, Olivari, Oras, Oregon Scientific, Papernet-Sofidel, Promelit, Pulsar, Replay, Samsung, Seiko, Shaf, Siemens, Skitsch, Sodastream, SPC, Star, Telecom, Toto, 3M, Tubes, Veneta Cucine, Vondom, ZTE, etc.
He has designed hugely successful products including the “Girotondo” and “Mami” “Il Bagno Alessi” and the Bombo range for Magis.
Founder of the brand Qeeboo.